Aromas in Events and Product Launches: How to Use Them to Captivate Participants

Discover the secrets of utilizing aromas in events and product launches to captivate participants. Learn how to craft a delightful and unforgettable ambiance through strategic selection of scents, ranging from soothing lavender to invigorating mint.

The Importance of Aromas in Retail: How to Use Them to Stimulate Purchases

Discover the power of aromas in retail and boost purchases! Learn effective strategies for using scents to attract and retain customers.

Aromas in Hospitality Industry: How to Create a Memorable Experience for Guests

Here’s how to create a memorable experience for guests by using aromas in the hospitality industry! Choose the right scents with Market Aroma!

Customer experience: what is it and how do you improve it using the sense of smell?

The sense of smell is one of the most important elements of customer experience! Learn how to take your business to a new level!

How does the sense of smell work and what are the most pleasant aromas?

The sense of smell is one of the five senses with which humans are endowed, playing a role in helping us perceive olfactory stimuli from the surrounding environment. Many researchers consider it more important than the other four senses – sight, hearing, taste, and touch – because the human body often perceives olfactory stimuli before […]